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WORKING TOGETHER FOR SUCCESS
Dear Customer,
As technology evolves, processes that were unimaginable become routine.
Such is the case with the automated processing and sorting of flat-size mail
such as magazines, newspapers, catalogs, large envelopes, and brochures.
The Postal Service is taking full advantage of new technology with the
deployment of nearly 1,000 automated flat-sorting machines throughout the
country. The goals of this large investment are to control costs and improve
service to our customers.
In order to fully leverage this capability and achieve our goals, the Postal
Service has identified a critical need which is the topic of this brochure —
AUTOMATION READABILITY. The need for delivery information on flats to
be read by mail processing equipment quickly and accurately has never been
more important.
The specifications contained in this brochure are the product of a joint working
group of industry and Postal Service professionals. These experts worked
together to identify the key elements necessary to achieve 100% automation
readability of address and barcode information on flat-size mail. In
recommending these guidelines, the joint work group also considered the
capabilities of the mailing industry, so these specifications could be
implemented today, given current mailing industry technology and best
practices.
These specifications are being issued as guidelines to allow our customers
time to incorporate them into their mailpiece designs and processes over
time. Due to their importance, some of these specifications may eventually
become requirements.
We ask that you please review these guidelines carefully and attempt to
adopt them where possible. Working together, we have the opportunity
to help hold postal costs steady and improve service through the automated
sorting of flat-size mail.
Nicholas F. Barranca Thomas G. Day
Vice President, Product Development Vice President, Engineering
Please follow the recommendations in this booklet for accurate and efficient
processing of your flat-size mail. These guidelines are intended to enhance,
but not replace, standards found in the Domestic Mail Manual.
New Postal Service automation
equipment is capable of processing
flat-size mail at a rate of over 17,000
pieces per hour! This high speed
processing not only helps to hold
down postal operating costs and,
consequently, postage rates, it also
enables consistency in on-time mail
delivery. High readability of barcode
and address information is a critical
component of automation success.
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The delivery address should be at least 1 inch lower and 1 inch to the right
of the return address, assuming both addresses read in the same direction.
On a flat-size mailpiece, in a landscape orientation, the delivery address
should be separated as much as possible from the return address.
The delivery address block must be clearly separated from any extraneous
text and graphics. Provide a minimum clear area of 3/8 inch (1/2 inch is
recommended) in each direction around the address block.
Avoid skew (keep tilt less than 5 degrees off the horizontal or vertical axis).
To facilitate Postal Service delivery operations, the preferred delivery
address block location for flat-size mail with a portrait orientation is in the
upper right-hand quadrant of the mailpiece adjacent to the bound edge.
This is particularly true for mail without a return address. When the
orientation of the piece is landscape, the delivery address should appear in
the lower right-hand quadrant.
Refer to diagrams on pages 5–8 for preferred address placement.
Flat Envelope — Landscape: Diagram #1
Flat Envelope — Portrait: Diagram #2
Standard Mail With Bound Edge: Diagram #3
Periodicals: Diagram #4
GUIDELINES for OPTIMIZING
READABILITY of FLAT-SIZE MAIL
ADDRESS BLOCK LOCATION
DELIVERY ADDRESS FORMAT
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The delivery address should be 3 or 4 lines, excluding the Optional
Endorsement Line (OEL) and/or the Address Change Service (ACS)
participant code (keyline).
Additional information may appear on the lines above the address block
(e.g., account number, OEL, ACS participant code).
Print city, state, and ZIP Code on the same line.
Print delivery address information on the line immediately above the city,
state, and ZIP Code line.
Print the attention line above the company name.
Left justify the address block information.
Use uniform font size and spacing throughout. Address characters
should not touch. Uppercase and lowercase, as well as all caps, are
acceptable.
Use 10- to 12-point OCR readable font. Avoid script and narrow fonts.
(See listing of some preferred fonts on page 5. For a complete listing,
contact your local Mailpiece Design Analyst.)
Place the POSTNET barcode (11-digit preferred) below the city, state,
and ZIP Code line.
PLANET Code barcodes, if used, should be placed above or below the
OEL and/or ACS participant code.
Print black ink against a light background.
Address block should be clear of graphics and extraneous information.
Label and envelope material should be opaque so that text or graphics
inside the mailpiece cannot be detected by processing equipment. Text
and graphics must not show through the address.
Use printers that do not leave voids within characters (i.e., avoid the use
of dot matrix printers).
Use Coding Accuracy Support System (CASS) certified software to
standardize address formats (see Publication 28, Postal Addressing
Standards). Use CASS-certified 9- and 11-digit ZIP Code addressing
information.
ATTN: POSTAL CUSTOMER
ABC COMPANY
123 MAIN STREET
ANYTOWN US 98765-4321
#BXBJDCK ********5-DIGIT 98765
#JSN0069TWK2874#
®
BARCODE APPLICATION
Place the POSTNET barcode below the delivery address.
The left bar of the POSTNET barcode and/or the PLANET Code barcode
should be left justified (in line with the destination address block).
Barcodes should have a 1/8 inch minimum separation from the city, state,
and ZIP Code line.
Leave a clear space of 1/8 inch to both the left and right of barcodes.
Use an 11-digit POSTNET barcode to ensure the highest accuracy.
If a 9- or 11-digit barcode is not known, print an accurate 5-digit barcode.
Do not place a POSTNET barcode in the return address area.
Do not pad ZIP Codes or POSTNET barcodes with zeros or nines
(e.g., 76011-0000).
Apply address labels on the outside of polywrapped items (smooth side,
not seam side), if possible.
If the delivery address is inside the polywrap covering, then the polywrap
material must be clear (free from haze) and wrinkle free over the address.
Place address labels uniformly, avoiding skew (keep tilt less than 5 degrees).
Recommend not using adhesive labels for the delivery address with a
customer logo and printed return address. If used, the delivery address
should be at least 1 inch to the right of and 1 inch below the return address.
Keep advertising, logos, and other information clear of the delivery
address area.
Two different return addresses may not be used on any mailpiece (see
Domestic Mail Manual (DMM) A010.5.2).
Recommend not printing store location addresses on the same side as the
delivery address. If used, center justify store addresses to avoid confusion
with the delivery address.
Arlington Location
1 Main Street
Arlington Texas
Cincinnati Location
2 West Street
Cincinnati Ohio
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ADHESIVE LABELS
®
EXTRANEOUS INFORMATION
LISTING OF PREFERRED FONTS
The Optical Character Reader (OCR) is designed to read a wide variety
of fonts.
Use 10- to 12-point font size and avoid narrow type and script fonts.
The following Microsoft Windows fonts read very well (for a complete
listing contact your local Mailpiece Design Analyst):
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FLAT MAIL
ADDRESSING DIAGRAM
®
PREFERRED ADDRESS PLACEMENT
FLAT ENVELOPE — ANY CLASS
#1
ORIENTATION: LANDSCAPE
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FLAT MAIL
ADDRESSING DIAGRAM
PREFERRED ADDRESS PLACEMENT
FLAT ENVELOPE — ANY CLASS
#2
ORIENTATION: PORTRAIT
7
FLAT MAIL
ADDRESSING DIAGRAM
PREFERRED ADDRESS PLACEMENT
STANDARD MAIL WITH BOUND EDGE
#3
ORIENTATION: PORTRAIT
8
FLAT MAIL
ADDRESSING DIAGRAM
PREFERRED ADDRESS PLACEMENT
PERIODICALS
NOTE: Address label placement would be the same for flat-size mailpiece with a final fold.
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