Career & Professional Development
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What is a Cover Letter?
• Introduces you and your resume to a prospective employer
• Provides employers with important information concerning who you are and why you are
applying for a particular position
• Focuses on your skills, knowledge, interests, experiences, and work habits related to the
position sought
• Well written cover letter can be the reason someone brings you into an interview
• Most standard cover letters are 3-5 paragraphs depending on your experience
Cover Letter Rules
• Use a block style business letter format and keep it to a
single page (see graphic)
• Always tailor your cover letter to a specific company by
showcasing your knowledge of the company
• Point out your major “selling points” from your resume
that strongly match the job description
• Stand out in a cover letter by demonstrating excellent
writing skills
• Use the job description to identify the aspects that a given
industry or company is looking for and list the experiences
and skills you possess that “answers” their interest
• When addressing the contact of the position, be sure to
make this as personalized as possible. Do not say “To
whom it may concern”, instead do your research using
resources, like LinkedIn, to find the point of contact .
Address the contact using “Dear Mr./Ms./Dr. Jones:”.
This is your opportunity to share your story by showcasing your strengths and experiences!
Anita Diaz
123 Street Rd. | Greensboro, NC 27410 | (555) 555-5555 | anitadiaz123@g mail.com
October 8, 2019
Bill Glover Jr., Vice President
Glover Marketing Group
8910 Main Street, Suite 408
Greensboro, NC 27406
Dear Mr. Glover:
After speaking with Mr. Doe, VP for Sales about Glover Marketing Group,
I am very interested in the Public Relations Internship. I will be graduating
from UNC Greensboro in May with a major in International Business and am
seeking an internship where I can apply my education, technology skills, and
multicultural perspective.
As you will note in my resume, I participated in the College Internship
Program at Walt Disney World (WDW). I signicantly improved my
interpersonal communication skills while successfully maintaining customer
loyalty. I interacted with hundreds of guests of varied backgrounds on a daily
basis, providing them with service to eectively meet their needs and keep the
“magic.” While at WDW, I developed valuable transferable skills and plan to
use this background with your international clients.
In addition to my internship, studying abroad gave me the ability to
communicate cross-culturally and gain insight into international business
etiquette. In a class project, my group developed a marketing strategy for a
company’s new product. We conducted research and compiled results in a
presentation and recommendations. As the facilitator, I delegated tasks and
assigned positions. We even earned an A on the nal project. For more on our
project, check out my LinkedIn prole.
I would love the opportunity to discuss the Public Relations Internship with
you further in a personal interview. I believe that with my prior experience
and skills, I would be a tremendous asset to your company. Thank you for your
time and consideration.
Sincerely,
Anita Diaz
Anita Diaz
Block Style Cover Letter
What is a Cover Letter?
Milestone 3
PROMOTE
Develop Your Brand