1
Expressive voting and two-dimensional political competition: an
application to law and order policy by New Labour in the UK
Stephen Drinkwater
1
& Colin Jennings
2
1
Business School, University of Roehampton, Roehampton Lane, London, SW15 5SL;
Wales Institute of Social and Economic, Research, Data and Methods (WISERD).
2
Department of Political Economy, King’s College London, Strand, London WC2R 2LS.
Abstract
There has been much debate regarding the electoral strategy adopted by New Labour in the
lead-up to and then during their time in government. This paper addresses the issue from the
perspective of left/right and liberal/authoritarian considerations by examining data on
individual attitudes from the British Social Attitudes survey between 1986 and 2009. The
analysis indicates that New Labour’s move towards the right on economic and public policy
was the main driver towards attracting new centrist voters and could thus be labelled
‘broadly’ populist. The move towards a tougher stance on law and order was more ‘narrowly’
populist in that it was used more to minimise the reduction in support from Labour’s
traditional base on the left than to attract new votes. The evidence presented provides support
for an expressive theory of voting in that law and order policy was arguably used to counter
alienation amongst traditional, left-wing Labour supporters.
Key Words: New Labour, electoral strategy, expressive voting, issue dimensions; law and
order.
Acknowledgements : We acknowledge the helpful comments of two anonymous reviewers.
The British Social Attitudes survey has been provided through the UK Data Service. Errors
are the responsibility of the authors.
2
1. Introduction
A distinctive feature of the New Labour governments that held power in the UK between
1997 and 2010 was the focus on a tougher approach to law and order. They signalled their
intent five years before coming to power with the famous slogan ‘tough on crime, tough on
the causes of crime’. Once in power, New Labour introduced the 1998 Crime and Disorder
Act and their taste for tougher policies could be seen across a range of policy measures;
tougher sentencing, the introduction of anti-social behaviour orders (ASBOs), increased
surveillance and, notably after 9/11, anti-terror legislation. In this paper, we do not aim to
discuss the merits of this approach in terms of its efficacy or any normative judgement
regarding the trade-off between freedom and security. Rather, we wish to explore the extent
to which this approach was part of Labour’s electoral strategy.
1
A common accusation was that Labour’s approach to law and order was nakedly populist.
2
Law and order could be viewed as being bundled with the party’s shift from the left in terms
of economic and public policy as a general package of policies aimed at appealing to the
middle ground of British public opinion.
3
However, Labour’s approach to law and order is
1
Labour and New Labour should be treated as synonymous labels for the party and we will only use
the latter term if we wish to emphasise policy changes that were particularly associated with Tony
Blair’s leadership of the party from 1994 on.
2
See for example, Grayling (2009) and Timothy Garton Ash, ‘Liberty in Britain is facing death by a
thousand cuts. We can fight back’, The Guardian, 19 February, 2009. For an analysis of the origins of
penal populism, see Garland (2000).
3
In terms of moving economic policy to the centre, before coming to power Tony Blair successfully
fought to revise Clause IV in the Labour party constitution which called for state ownership of the
means of production, distribution and exchange. On coming to power in 1998, the Bank of England
was made independent and income tax was not increased. In subsequent years much greater sympathy
3
more complex than for economic and public policy. It is not immediately clear that the
approach taken by Labour was actually in the centre ground. For example, while very few
Conservatives would find themselves arguing that the Labour approach to economics and
public policy was too right-wing, a strand of Conservatives (most notably David Davis and
Kenneth Clarke) argued that the Labour approach to law and order was too authoritarian.
4
The criminologist Ian Loader in a Guardian article in 2008 also questioned the view that
tough attitudes to law and order dominated the centre ground, ‘there is also evidence that the
majority of people have little experience of crime, rarely think about it and, when prompted
to do so, express ambivalent feelings about the proper response to it’.
5
In response it could be argued that there is a difference between the actuality of a policy and
its perception. For Labour to be perceived in the centre ground of law and order they may
actually have to be tougher than the Conservatives to draw attention to how they have
changed. This seems somewhat borne out by the fact that, according to MORI (Market and
Opinion Research International) polls, as late as the 2005 election the Conservatives had an
issue advantage over Labour on crime even though Labour were dominant in most other
areas.
Even if a tough approach to law and order may possess more general appeal than a soft
approach, there may be an alternative more powerful explanation for Labour’s approach
was given to the use of market forces in the provision of key public services such as education and
health.
4
David Davis, the then shadow home secretary, resigned his seat in 2008 and fought for re-election
to draw attention to what he perceived as the erosion in civil liberties in Britain. On the election of the
Conservative Liberal Democrat coalition in May 2010 Kenneth Clarke became Secretary of State for
Justice and argued for a reduction in prison numbers.
5
‘Straw’s embrace of penal excess ignores public will’, The Guardian, 28 October, 2008.
4
which focuses more narrowly on popularity within their traditional base rather than appealing
to the public at large, who were clearly the target when moving to the centre ground on the
dominant issue of economic and public policy. This will rest on the claim that law and order
could be used as a tool to retain core support in the event that they lose the battle on the
centre-ground of politics which is concerned primarily with economics and public policy.
The idea here is that traditional Labour support is left-wing but that this support may hold
highly differing views along an authoritarian/liberal axis. As Labour necessarily moved to the
centre ground on the left-right dimension in order to be electorally competitive they risked
alienating their traditional supporters. From a purely electoral perspective, this would not
matter if the sacrifice of the base led to victory in the elections due to the greater weight of
newly acquired floating voters motivated primarily by Labour’s shift to the centre on left-
right issues. The long-term risk is that as political battle loses its ideological edge, Labour
would lose centrist voters to the Conservatives and also lose their traditional support by
moving too far from their left-wing preferences.
Therefore, an electoral strategy for Labour was to move to the centre-ground on the key left-
right dimension, but ask whether there was something they could do on the authoritarian-
liberal dimension that would keep them close enough to their traditional base so that it keeps
voting for them. The proof of narrow populism in this case would be that more votes are
retained in taking a tough rather than a more liberal stance on law and order. That is, there
would be more votes to be retained by appealing to authoritarian left-wingers than liberal left-
wingers. Indeed, it is claimed that law and order only became an electoral issue because
5
Labour under Tony Blair made it into one.
6
We would like to consider the idea that the tough
approach was not developed so much to appeal to the general public, but to what they
considered a key constituency within their traditional core support who in other respects may
have felt abandoned by the other policies pursued by the Labour party. Our hypothesis is that
if the approach of Labour was purely electorally motivated it was two-pronged; the primary
strategy was to move to the right to attract floating voters and a secondary strategy was to
move towards authoritarianism to hang on to a specific constituency of their traditional left-
wing base.
We analyse data from the British Social Attitudes survey to test our hypothesis that if the New
Labour approach to law and order was populist, it was populist in a different sense to their
economic and public policies in that it was not a policy primarily aimed at winning new
voters in the centre ground of politics, but rather retaining as many votes as possible on the
left. We label the former ‘broad’ populism and the latter ‘narrow’ populism.
The empirical findings bear out this argument, however, we are aware that we cannot rule out
the possibility that the policy on law and order was conducted for reasons unrelated to
popularity. First, an alternative explanation is that they succumbed to the eternal temptation
to strengthen the power of government regardless of the electoral consequences. A second
explanation is that they were statesmanlike and took a tougher stance on law and order
6
‘Anti-Social Behaviour: It’s Back’, The Economist, October 1
st
, 2009. Downes and Morgan (2002
and 2007) provide a historical context for this claim. They point out that law and order only started to
appear in party manifestos in the 1960s and it was only with Thatcher that the Conservatives used it as
a political stick with which to beat Labour. Labour did not contest an area which they correctly
viewed as a weakness until the 1990s when Blair tried to wrestle law and order policy from the
Conservatives.
6
because they thought it was the right thing to do regardless of its electoral consequences.
7
This would fit with the common retort to the left-liberal constituency that it easy to hold
liberal views on law and order (and to dismiss those who hold tough views as ill informed)
because they come in the main from a largely privileged background and are thus unaffected
by crime. This point is made repeatedly by Tony Blair in his autobiography (Blair, 2010).
Populism and good policy are not by definition in conflict, although much of the commentary
on the Labour approach suggests that the alleged populism was, in fact, in serious conflict
with good policy on law and order. After discussing related literature, we discuss the
theoretical background. These two sections will lay out the idea that our theory concerning
Labour’s approach to law and order is also an expressive account of political support (or non-
support). We then introduce the data to be analysed and consider some empirical evidence
before making some concluding comments.
2. Related Literature
There are a small number of surveys of New Labour’s approach to law and order. Downes
and Morgan (2002 and 2007) discuss Labour’s law and order policy within a broad historical
context. Chalmers and Leverik (2013) analyse the enormous expansion of new criminal
offences over the period of Labour government from 1997 to 2010. Saward (2006) provides a
discussion of civil liberties in the post 9/11 world and covers in detail anti-terror legislation
and ASBOs. Beloff (2007) discusses the relationship between Tony Blair and the law and
judiciary and provides another example of the accusation of populism when he writes, ‘he
displayed no particular appetite for engaging with legal issues, apart from using populist
philosophy’ (p.292). In the same book, Newburn and Reiner (2007) discuss crime and penal
7
This does not mean though that the policy would necessarily be the correct one. See, for example,
Millie (2007) who argues that anti-social behaviour has been both misidentified and over identified.
7
policy and with reference to the 1998 Crime and Disorder Act argue that ‘Blatcherism was
Butskellism in reverse’ (p. 324). They catalogue the sheer quantity and speed of legislation
and increases in incarceration and conclude that
Majoritarian electoral systems do require centre-left parties to capture a substantial
section of the middle-class vote. Arguably they must allay middle-earners’ fears about
redistribution at their expense by tough leadership espousing middle-class values
against the left of the party. Sun-worshipping law and order policies and tight central
control follow from this logic. (p. 339-340).
This quotation is at odds with the one by Ian Loader used earlier which suggests that the
majority view on the issue is not so clear, so it would be unclear why a tough stance on law
and order would compensate for fears about a future lurch to the left by Labour on economic
and public policy. Also, and an even stronger point, given the effort by New Labour in the
years before coming to power and the policies they initiated on taking power, relates to how
realistic is the idea that the middle-class would have feared a lurch to the left. Our thesis is
that the tougher stance is taken to allay the sense of alienation felt by those with left-
authoritarian preferences due to Labour’s shift towards the middle ground on economic and
public policy.
The idea of a voter feeling alienated and not voting, or ‘wasting’ a vote on a minor party is
commonplace, but the logic does not follow easily from standard models of voting. Probably
the most famous model of voting stems from Downs’ (1957) depiction of political
competition. Voters are considered as having heterogeneous preferences along issue
dimensions, they vote instrumentally (as an indirect means to achieve favourable outcomes)
and parties compete to win power by choosing a political position in the issue space. When
there is only one dimension, usually thought of as left-right, the prediction is that if there are
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two parties and they are purely concerned with winning they will converge at the preference
of the median voter. Even if we relax this extreme prediction, convergence towards the
middle ground is likely. But in this model, as Brennan and Hamlin (1998) point out, the
citizens with greatest incentive to vote are those on the extremes because the stakes for them
are higher than for those with preferences close to where the parties have set their policies. In
the Downs environment, alienation should not play a role. If some do not vote it must be
because their preferences lie somewhere between the largely converged positions of the
parties and they are indifferent to the outcome.
An alternative instrumental theory of voting originates with Stokes (1963) and removes the
idea of heterogeneity of preferences over policy in the issue space. Instead, this theory
considers voting to be determined by valence issues. Voters agree on the policy, such as a
well-managed economy, and they will vote for whichever party they believe will do best at
delivering that. There is a literature that argues that UK elections have shifted from being
Downsian to being valence dominated (Sanders and Brynin, 1999; Whiteley et al., 2005;
Green, 2007; Green and Hobolt, 2008).
To a large extent, the Downsian and valence models are not competing models of voting, but
rather that if the Downsian prediction of policy convergence is borne out we would expect
valence to play a large role in determining votes because there is less disagreement on the
content of policy between the main parties. The public will then vote for which party they
believe will be best in delivering the agreed policy. Again, there would appear to be no role
for alienation. If valence issues are dominant then political competition is dominated by
9
issues on which voters agree, so citizens who are more extreme should have no less incentive
to vote than for more centrist citizens.
8
The third model of voting (expressive voting) makes sense of the idea of alienated voters.
There is no single agreed theory of expressive voting, but the logic of expressive voting is
well understood, see Hamlin and Jennings (2011) for a definition and a survey of the
literature. As the number of voters becomes large, the probability of an individual being
decisive in determining the outcome of elections becomes very small. As a result, the indirect
instrumental benefit of choosing one party over another becomes very small. This means that
if there is a direct expressive benefit associated with voting, then this benefit must weigh
more heavily in voting calculus than other domains of decision-making where the individual
is more likely to be decisive, for example in market choice.
Brennan and Hamlin (1998) use this insight to provide an explanation for alienation. They
agree largely with a purely instrumental Downsian model of voting that there will be a
centripetal force pulling political positions towards the centre. However, this will lead them
to occupy political positions that lie some distance from citizens towards the extremes. These
citizens will receive lower expressive benefits from voting for centrist parties and given the
very small instrumental benefit of voting may decide not to vote at all, or vote for a party
located close to them although it may have no realistic chance of gaining power.
9
If this
8
Johnston and Pattie (2011) provide an empirical analysis of the decline of New Labour that
incorporates both spatial and valence perspectives.
9
The paper received some empirical attention. Greene and Nelson (2002) did not find empirical
support, but later studies such as Drinkwater and Jennings (2007) and Calcagno and Westley (2008)
find that there is evidence to support the Brennan and Hamlin hypothesis. Note that in the Brennan
and Hamlin model, instrumental and expressive preferences are aligned but the latter needs to be
relatively strong to induce voting at all. See Taylor (2015) for a model that recognises that even when
10
model of expressive voting is accepted, it would follow that as Labour moved to the right
they risked alienating traditional left-wing voters. The choice of policy on the liberal-
authoritarian axis could then be selected to retain the greatest amount of this potentially
alienated support and it could be for this, more narrowly populist, reason that they choose to
become more authoritarian.
Interestingly, Brennan (2008) has written on crime and punishment from an expressive
perspective. He argues that the very high levels of incarceration that has been witnessed in
the US and Australia bear witness to an expressive explanation for electoral behaviour.
Calculations of whether the cost of incarceration is justified by the benefits it provides are not
important for voters because they are so unlikely to determine the outcome of elections. As a
result, they choose a policy that expressively appeals to them. Brennan argues that increased
incarceration is expressively appealing for many voters.
In a detailed study of the British National Party, Ford and Goodwin (2010) argue that the
BNP mainly attracted ex-Labour voters. Our theory is not that a tough stance on law and
order increases support for Labour, but rather that it would stem the loss of support from a
constituency such as this, as they are likely to support a tough stance on law and order. Later
we will argue that the strategy worked reasonably well until 2001. Evans and Chzhen (2013)
find that immigration became an increasingly salient issue and that this plays a key role in
defection from Labour from 2005-10. Given that those that hold strongly anti-immigrant
views are more likely to support a tough stance on law and order (Chirumbolo et al., 2004),
voting is strategic and thus seemingly instrumental, expressiveness cannot be ruled out as the crucial
underlying motivation.
11
the salience of this issue may well have begun to undermine law and order policy by the mid-
2000s.
10
Throughout this paper, we take the position that the most critical issue determining the voting
decision is economic policy and its execution broadly defined. However, an eyebrow might
be raised when one considers how an issue such as crime seems to consistently rank so highly
in polls as to ‘the most important issue’. Johns (2010) demonstrates that we should not leap to
conclude from these polls that issues considered most important are the issues that actually
determine voting. Johns found that ‘there was little evidence of issue voting among those
naming asylum and crime’ (p. 156). Therefore, if the approach of Labour was purely
electorally motivated we argue that it was two-pronged; the primary strategy was to move to
the right to attract floating voters and a secondary strategy was to move towards
authoritarianism to hang on to a specific constituency of their traditional left-wing base.
3. Theoretical Background
We depict a 2-dimensional setting with the horizontal axis being left-right and the vertical
axis liberal-authoritarian with increasing authoritarianism as we move up the vertical axis as
shown in Figure 1.
10
One of the main groups that voted for the UK to leave the European Union in the June 2016
referendum was traditional working-class communities. One might argue that as immigration
surpassed law and order in salience by the mid-2000s, tough law and order policy could be viewed as
the last issue on which the modern Labour party connected with their traditional base. When the party
leadership in 2016 recommended voting for remain in the referendum, this constituency no longer
listened and voted leave instead.
12
Figure 1
Preferences given that Left-Right is the Dominant Policy Dimension
An individual x has preferences in two dimensions given by
12
,xx
where
1
x
depicts left-
right and
depicts liberal-authoritarian preferences. Their voting choice will be determined,
first, by which party is closest to them and second (capturing the possibility of expressive
alienation) that the closest party is still within a distance c of
12
,xx
. If both parties are
further than c, x will prefer to abstain or vote for a minor party. The distance from x’s
preference to a policy profile
12
,yy
could be depicted as the simple Euclidean distance
22
1 1 2 2
y x y x
. This would mean that the indifference curves are circles. However,
we are assuming that left-right is the dominant policy dimension. As such we should consider
weighted Euclidean distance given by
22
1 1 2 2
y x A y x
where
01A
. This means
that the indifference curves are ellipses, which given that the left/right dimension is on the
x
i
Left-right
Liberal-authoritarian
13
horizontal axis the ellipses are crunched in from the sides, as shown in Figure 1. This figure
indicates that a small movement away from a citizen’s ideal position on the left-right axis
would require a larger movement on liberal-authoritarian axis to compensate.
So in order to win a vote, two conditions need to be met. First, the distance must be less than
the rival party. Second, the distance must be within distance c. These are given by
2 2 2 2
1 1 2 2 1 1 2 2
y x A y x z x A z x
(1)
22
1 1 2 2
y x A y x c
(2)
In a model where there is no expressive voting and all voters vote in two dimensions where
political competition is dominated by two strategic parties there would not be an equilibrium,
but we would expect parties to offer roughly similar policies somewhere in the region of the
median of the two axes. If the dominant policy dimension is very dominant, reflected in a low
value of A, then we might expect the location of policy on the liberal-authoritarian axis to be
largely irrelevant so politics would be dominated by the left-right axis. The reason is that left-
wing voters will keep voting for the more left-wing party even if it is not very left-wing at all.
This fits with the Brennan and Hamlin analysis in a purely instrumental model those with
the strongest preferences on left and right have the most incentive to vote even if the left and
right parties are moderate. In an expressive model, this changes because these voters will
drop out/vote elsewhere due to alienation. In a purely instrumental approach, the conclusion
may be that policy on a minor dimension is only marginally significant. In an expressive
approach, policy on the minor dimension could become much more important because it may
be a means by which voters can be retained.
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In terms of conditions (1) and (2), in a purely instrumental model dominated by two main
parties condition (2) is irrelevant. So long as Labour is to the left of the Conservatives (which
can easily be understood as rooted in the need to satisfy, to at least some extent, the
traditional core support within the two parties) left-wing voters will vote Labour. In an
expressive model, the distance from the party position should not be too great in terms of (2)
to justify voting Labour. So although the left-wing voter would prefer Labour to the
Conservatives they will either not vote or vote for a minor party. It is within the structure of
this model that it may make sense to manipulate policy (by setting y
2
very close to x
2
) on law
and order to ensure that policy distance is kept below c. If the charge of narrow populism is
correct, then we should find evidence that shows this approach retained a larger proportion of
left-wing support than was lost in the further alienation of left-wing voters who were also
liberal.
New Labour’s tough approach to law and order providing evidence for expressive voting thus
rests on the distance Labour had moved to the economic right from its traditional base on the
economic left. An instrumental account of voting would predict continued left-wing voting
for Labour as they more closely represent left-wing interests than the Conservatives (although
the distance between Labour and the Conservatives has closed). Under this theory, so long as
Labour is to the left of the Conservatives then that is all Labour needs to do to retain all of
their left-wing support. An expressive theory would predict instead, that votes will leak from
the left for Labour as these citizens feel alienated by New Labour’s economic policy.
However, given that expressive voting is based on a feeling of identity with a party, Labour
realised that law and order policy could be used to maintain sufficient identity for some of
these voters who would otherwise be lost to non-voting or voting for minor parties. As we
shall see there are more authoritarian left-wingers than liberal left-wingers and for this reason
15
we argue that policy was set so as to expressively appeal to the former and minimise the loss
of support on the left for Labour.
4. Data
The data source used in this paper is the British Social Attitudes (BSA) survey. This is a
representative survey of adults aged 18 and over living in private households in Great Britain,
which contains information on a wide range of attitudes.
11
Areas north of the Caledonian
Canal are excluded because of their dispersed population, whilst a separate survey is carried
out in Northern Ireland. The survey has been carried out annually since 1983, apart from in
1988 and 1992, with some variations in the sample size over time. We analyse information
from surveys that have taken place since 1986 since these contain information on the left-
right and liberal-authoritarian variables, as well as on party identification.
In order to classify different political views, we construct a categorical variable that
combines information from the five left-right variables and six liberal-authoritarian variables
that have been included in the BSA survey. These have been asked in each survey since
1986.
12
The items used to construct the left-right variable are the following:
Government should redistribute income from the better off to those who are less well off.
Big business benefits owners at the expense of workers.
Ordinary people do not get their fair share of the nation’s wealth.
11
Detailed information on the survey and sample design can be found in Exley et al. (2002).
12
Despite the components of each variable being available in earlier years, the BSA files made
available through the UK Data Service only contain the composite variables from 1994 onwards.
Therefore, for the years between 1986 and 1993, the left-right and libertarian-authoritarian variables
have been constructed by the authors using the individual components. Missing values to individual
items have been excluded from the construction of the two measures.
16
There is one law for the rich and one for the poor.
Management will always try to get the better of employees if it gets the chance.
Respondents are asked to choose how strongly they agreed or disagreed with each of the
statements using a 5-point Likert scale. The left-right variable was then created by grouping
(by taking an average of) the responses to the items. Therefore, if a person strongly agreed
with each of the above statements then they were assigned a value of 1 (left) and if they
strongly disagreed with each of the statements they were assigned a value of 5 (right) on the
left-right scale. Further details on the construction of this measure can be found in Heath et
al. (1994) and Evans et al. (1996). Similarly, the items used to construct the libertarian-
authoritarian scale (which we relabel as liberal-authoritarian) are the following:
Young people today don’t have enough respect for traditional British values.
For some crimes, the death penalty is the most appropriate sentence.
Schools should teach children to obey authority.
The law should always be obeyed even if a particular law is wrong.
Censorship of films and magazines is necessary to uphold moral standards.
People who break the law should be given stiffer sentences.
Therefore a value of 1 on this scale would indicate an extreme liberal and a value of 5 an
extreme authoritarian. Again see Heath et al. (1994) and Evans et al. (1996) for a detailed
discussion of this measure.
The political attitudes categories that we use in the empirical analysis have been created by
combining information from both the left-right and liberal-authoritarian variables. In
particular, the categories are a combination of three groups of left-right indicators (left, centre
17
and right) and three groups of liberal-authoritarian indicators (liberal, moderate and
authoritarian). These two sets of groups have been defined in the following way:
Left:
21
i
LR
Centre:
32
i
LR
Right:
53
i
LR
where LR
i
is the value on the left-right scale for respondent i.
Liberal:
5.31
i
LA
Moderate:
45.3
i
LA
Authoritarian:
54
i
LA
where LA
i
is the value on the liberal-authoritarian variable for respondent i.
The upper and lower boundaries for each group were selected to ensure an adequate
distribution across the three groups over time, especially since neither the left-right or the
liberal-authoritarian variable is truly continuous since they have been constructed using either
five or six integers and as a result there is some clustering around particular values.
A single
variable containing nine categories was then created using both sets of groups to summarise a
person’s political outlook. These categories are shown in the first column of Table 1.
The analysis that follows uses information from annual BSA surveys that have been pooled
together from 1986 until 2009, with five time periods identified during this interval. These
are 1986-91, 1993-7, 1998-2001, 2002-5 and 2006-9. These have been chosen to achieve
reasonable sample sizes in each period but also to roughly accord with recent periods in
Labour party history: opposition, lead-up to government, first, second and third
administrations. The number of observations in these time periods varies according to the
total number of respondents and on whether the attitudinal questions were asked to all of the
18
individuals that were interviewed or just a proportion of them who were interviewed in each
year. In total, the full sample includes over 57,000 observations, with the highest number
appearing in the final time period and the lowest number in the first.
Table 1 presents the distribution of political attitudes across the nine categories over the five
time periods. It shows that there has been a rightwards shift in political attitudes since the
late-1980s. As a result, attitudes have become more concentrated in the middle, with the
percentage accounted for by the centre-authoritarian category increasing from 12.2% in 1986-
91 to 16.3% in 1998-2001, and remaining around this percentage in the final period. A
slightly smaller percentage-point increase was observed in the centre-moderate category over
the five periods. In contrast, the percentage in the left-liberal category more than halved in
size and falls of 2-4 percentage points were also observed in the left-moderate and left-
authoritarian categories. There were only relatively small fluctuations in the percentage
accounted for by the three right categories. The largest changes were observed for the right-
authoritarian category, which fell by almost 3 percentage points over the first two periods
before increasing slightly over the final three periods.
5. Analysis of Changing Political Attitudes
In this section, the distribution of political categories presented in Table 1 are examined with
respect to the political party that the individual identifies themselves with. Party identification
occurs at three different levels: individuals reporting that they support a certain party; those
stating that they are sympathetic to a party and finally people who say that they are closest to
a party. In our analysis, the three groups identifying themselves with a particular party are
analysed collectively.
19
Table 2 reports the percentage of Labour party identifiers within each political category over
the five periods. This table also indicates whether the percentage of Labour identifiers in each
category during periods 2-5 is significantly different to the first period. The table shows that
support amongst what might be considered to be traditional core Labour voters (i.e. those
with left-leaning attitudes) declined after the mid-1990s. In particular, the percentage of
Labour party identifiers in the left-liberal category fell from just over 70% in 1986-91 and
1993-7 to under 48% in 2006-9. The largest falls occurred between periods 2 and 3 and
periods 4 and 5. The percentage of Labour identifiers in the left-moderate and the left-
authoritarian categories also declined by around 21 and 17 percentage points respectively
between the second and fifth periods, with the highest falls observed between periods 3 and 4
and periods 4 and 5, as also indicated by the tests of significance. The loss of support was
least for the most populated (authoritarian) category on the left. This is in line with our
hypothesis. However, the loss of support across the whole sample period misses the more
nuanced aspect to the theory. By 2001, Labour had established itself as a centre party, tough
on law and order and this is reflected by the big fall in left-liberal support from period 1 to 3
of 9 percentage points relative to the fall of 3 percentage points for left-authoritarian support
and, indeed, the increase in support of about 1 percentage point for left-moderates. We would
argue that the big falls in support after 2001 were related to the general fall in support for
Labour which could be seen across all nine categories and, as mentioned earlier, the
increasing salience of immigration as identified by Evans and Chzhen (2013). The period up
to 2001 captures the two trade-offs we wish to investigate. First, there is the loss of left
support in order to make gains in the centre and on the right. Second, minimising the loss
from the most populated left (authoritarian) category by leaking more support in the least
populated left (liberal) category.
20
The percentage of Labour party identifiers in each of the three centre categories peaks in the
middle period (1998-2001). The largest increase up to this point was seen in the centre-
authoritarian category, since 42% of this category were Labour party identifiers in 1998-
2001, compared to 27% in 1986-91. This 15 percentage point change compares to increases
of 6 and 11 percentage points in the other two centre categories. The majority of the increase
in Labour identifiers within the three centre categories occurred between the first and second
period. Fairly similar percentage point declines were seen for all three centre categories
between the third and fifth periods, with falls of around 14, 11 and 11 percentage points being
observed. This would appear to provide confirmation of the importance of moving
economic/public policy to the centre ground in the early years of new Labour.
The incidence of Labour party identifiers within the three right categories showed a similar
pattern. This is particularly the case for the increase in Labour identifiers up to the third
period, with the decline after this being less pronounced than that observed for the three
centre categories. For example, the percentage of Labour party identifiers in the right-
authoritarian category increased from 3% in 1986-91 to 20% in 1998-2001 and still remained
at an appreciable 17% in 2006-9.
The importance of the centre-moderate and centre-authoritarian categories is further
demonstrated in Table 3. It indicates that these two categories accounted for 34% of all
Labour identifiers in the first period before rising to around 40% in the second period and
43% of all Labour identifiers in the third period. It further increased to 44.6% and 46.5% in
the final two periods. In contrast, the percentage of Labour identifiers accounted for by the
three left categories fell across the five periods, from 12% to 4% for left-liberals and from
15% to 9% for left-authoritarians. The key point here is that support in the left-authoritarian
21
category was more numerous than the left-liberal category. While the proportion of overall
Labour support declined across the five periods in all three categories on the left, the
proportion of support coming from the left-authoritarian category remained very important.
There was a fairly steady rise from the initial small proportion of Labour identifiers in the
three right categories. By the final period the three right categories accounted for almost 16%
of all Labour identifiers, up from under 5% in the first period, with a relatively large increase
observed in the right-moderate category, especially between the second and third periods.
We now further explore how political allegiance changed for what might be thought to be the
traditional Labour support base by using data from the BSA survey to establish where non-
Labour identifiers from each of the three leftist political categories were distributed across the
five periods. In particular, Table 4 reports how the distribution of individuals in the three left
political categories varies for non-Labour identifiers across the five periods. The table shows
that the percentage of individuals with leftist political views generally increased for all four
other parties/groups. The only real exception to this was the significant decline observed in
the percentage of Liberal Democrat identifiers amongst the left-authoritarian category. The
largest increases occurred amongst individuals with leftist political views identifying with
other parties and those not identifying with any party at all. The increase in support for other
parties is most noticeable amongst the left-liberal category, which grew by over 10
percentage points between the first and final periods. Further analysis of this change reveals
that the main party to experience a rise in support was the Green party. In particular, the
percentage of Green party identifiers amongst this category increased from 2.5% in the first
period to 9.1% in the final period. There was also a significant rise in the percentage of left-
liberals identifying themselves as Liberal Democrat in the later periods.
22
A rise in support for some minority right-wing parties was more evident amongst people in
the left-authoritarian category, with UKIP/BNP identifiers increasing to 4.9% in period 5,
compared to 1.3% for the Green party. However, the most important change for individuals
in this category occurred for those not identifying with any political party, since the
percentage increased from just over 8% to almost 20% of the total sample in this category
across the five periods. A fairly similar percentage point increase can also be observed in the
left-moderate category, whereas the change in the percentage of no-party identifiers in the
left-liberal category was far smaller.
A key point is that up to 2001, leftists with authoritarian preferences increase primarily in the
non-identifying category, while they actually drop for the Conservatives and Liberal
Democrats and increase only slightly for other parties. In the same periods, left-liberal
support increases for the Conservatives, Liberal Democrats and other parties, although these
differences tend not to be significant. This is in line with our hypothesis that Labour’s law
and order policy protected support among left- authoritarians (at least against capture by
other parties), at the expense of losing support (to other parties) amongst left-liberals. After
2001, however, there were some significant increases in left-authoritarians supporting other
parties, as well as non-identifying.
13
This suggests the use of law and order to hold on to the
flank was beginning to crack after 2001, but was fairly successful up to that point.
The analysis presented would appear to provide evidence in support of the primacy of
economic and public policy over law and order. In particular, the BSA data in Table 2
indicates that Labour support amongst centre and right liberals increased up to 1998-2001 at a
13
There was also a significantly higher percentage of Conservative identifiers in this category in the
final period.
23
time when it was declining for left-liberals. This would seem to indicate that the move to the
centre in economic and public policy was of greater consequence than a more authoritarian
approach towards law and order. The evidence indicates strong support for our hypothesis
regarding two types of populism. It suggests that economic and public policy was the main
electoral issue and the move to the right was used by Labour to attract new votes and was
thus broadly populist. A more authoritarian law and order approach could not prevent a loss
of support on the left, but it stemmed the flow from the most populated left-wing category,
especially up to the end of the first administration in 2001. In terms of the theoretical
background discussed earlier, it is really only the expressive voting model that can make
sense of this. Valence voting would eliminate differences as a factor and instrumental voting
would imply that leftists should be the most motivated to continue supporting Labour, so long
as Labour was still somewhat to the left of the Conservatives. Leftist support was leaking
prior to 2001, when it was increasing for centrists and rightists, and we take this as very
suggestive evidence for alienation and the need to minimise alienation’s negative electoral
effect through the use of tough policy on law and order.
Conclusions
This paper considers some of the large changes that have occurred in the recent UK political
landscape by examining how the support base for the Labour party has evolved along both
left-right and liberal-authoritarian dimensions since the mid-1980s. This has mainly been
achieved through analysing consecutive annual data from the BSA survey. The analysis
reveals that there has been a shift in Labour party identifiers from the traditional base
amongst left-leaning voters towards a more centrist political stance but there is also evidence
that voters with more authoritarian attitudes were targeted. This is consistent with the harder
stance that was taken on law and order. Our thesis is that the tough approach to law and order
24
was not intended as a broadly populist vote-winner. This role was played (extremely well) by
economic and public policy shifts to the centre. Rather, it was a narrowly populist policy to
retain as large a share of the reduced support on the left as possible. Economic and public
policy was used to win votes in the centre and right and law and order policy was used to
minimise the loss of votes on the left. The evidence suggests this worked quite well up to
2001 but appeared to become less effective after that.
We set aside the question as to whether the tough approach to law and order was also
‘cynical’ populism where policy is simply implemented for its popularity regardless of
whether it is good policy or not. We believe that those commentators who view the new
Labour approach to law and order as a broadly populist policy in the same mould as their
economic and public policy are missing a subtle distinction between the two approaches. We
argue that this finding can only be properly understood, theoretically, as driven by expressive
voting, as it is only expressive voting that can properly address the role of alienation in
voting. Finally, we believe the analysis conducted here is not just of recent historical
significance. The use of tough law and order policy worked reasonably well until the early
2000s as a connection with the traditional Labour base. It failed after that and this
disconnection between the party and its traditional supporters would, we argue, eventually
appear as a significant factor in the 2016 UK referendum on European Union membership.
25
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28
Table 1
Percentage Distribution of Attitudes by Political Category
1986-91
1993-7
1998-2001
2002-5
2006-9
1986-2009
Left-liberal
6.1
6.3
4.3
3.9
3.0
4.6
Left-moderate
7.8
7.6
4.7
4.5
4.0
5.5
Left-authoritarian
9.2
10.1
9.1
8.0
7.0
8.6
Centre-liberal
16.2
16.8
18.1
17.1
16.8
17.0
Centre-moderate
25.6
28.7
27.6
28.7
29.5
28.2
Centre-authoritarian
12.1
14.0
16.3
15.5
16.5
15.1
Right-liberal
5.8
4.1
6.1
7.3
7.4
6.2
Right-moderate
9.7
7.6
8.7
9.8
10.6
9.3
Right-authoritarian
7.6
4.8
5.1
5.2
5.3
5.5
Number of observations
8,779
11,305
10,535
12,348
13,868
56,835
Table 2
Percentage of Labour Party Identifiers by Political Category
1986-91
1993-97
1998-2001
2002-5
2006-9
1986-2009
Left-liberal
70.6
71.2
61.7***
56.1***
47.8***
63.0
Left-moderate
58.9
63.2*
60.1
48.5***
42.2***
55.6
Left-authoritarian
58.4
58.3
55.2
49.6***
41.4***
52.6
Centre-liberal
46.1
51.6***
52.1***
46.1
38.3***
46.6
Centre-moderate
34.9
43.4***
45.8***
41.7***
34.6
40.0
Centre-authoritarian
26.8
35.5***
42.3***
37.8***
31.0**
35.1
Right-liberal
14.7
24.0***
33.6***
32.5***
27.9***
27.7
Right-moderate
5.9
13.6***
27.1***
24.6***
20.5***
19.1
Right-authoritarian
3.0
9.1***
20.3***
19.4***
16.6***
13.6
Note: The stars indicate a significance difference in the percentage of Labour identifiers
within each political category relative to the 1986-91 period. * indicates significance at the
10% level (using a two tailed test), ** at the 5% level and *** at the 1% level.
29
Table 3
Percentage Distribution Across the Political Categories for Labour Identifiers
1986-91
1993-7
1998-2001
2002-5
2006-9
1986-2009
Left-liberal
12.3
10.5
6.1
5.5
4.4
7.5
Left-moderate
13.0
11.0
6.5
5.5
5.1
7.9
Left-authoritarian
15.0
13.6
11.3
10.1
9.0
11.6
Centre-liberal
21.0
19.9
20.9
19.8
19.2
20.1
Centre-moderate
24.9
28.2
27.9
29.9
30.9
28.6
Centre-authoritarian
9.1
11.3
15.3
14.7
15.6
13.5
Right-liberal
2.4
2.2
4.5
6.0
6.3
4.4
Right-moderate
1.6
2.3
5.3
6.0
6.7
4.5
Right-authoritarian
0.6
1.0
2.3
2.6
2.7
1.9
Number of observations
2,981
4,743
4,556
4,704
4,262
21,246
Table 4
Distribution of Non-Labour Identifiers Across the Leftist Political Categories
1986-91
1993-97
1998-2001
2002-5
2006-9
1986-2009
CONSERVATIVES
Left-liberal
5.2
4.9
5.4
4.1
6.6
5.2
Left-moderate
15.1
9.3***
10.2**
13.8
16.6
12.7
Left-authoritarian
16.8
15.4
16.0
17.2
21.3**
17.3
LIBERAL DEMOCRATS
Left-liberal
11.1
9.6
13.4
17.3***
18.0***
13.3
Left-moderate
12.6
13.6
11.0
13.0
11.2
12.4
Left-authoritarian
13.4
12.6
9.2***
9.2***
8.4***
10.5
OTHER
Left-liberal
6.7
7.2
10.1*
13.2***
17.0***
10.2
Left-moderate
4.6
5.2
4.9
7.0*
12.0***
6.5
Left-authoritarian
3.1
4.1
4.3
7.2***
9.4***
5.6
NONE
Left-liberal
6.3
7.2
9.4*
9.3*
10.6**
8.3
Left-moderate
8.8
8.7
13.7***
17.7***
18.1***
12.7
Left-authoritarian
8.2
9.7
15.3***
16.8***
19.6***
14.0
Note: The table reports the percentage of individuals from each of the three leftist political
categories reporting that they were Conservative identifiers, Liberal Democrat identifiers,
other party identifiers or did not identify with any party. The stars indicate a significance
difference in the percentage of such identifiers within each political category relative to the
1986-91 period. * indicates significance at the 10% level (using a two tailed test), ** at the
5% level and *** at the 1% level.